The Turner Prize – December 2007 – Tate Liverpool
Established in 1984 to celebrate new developments in contemporary art the Turner Prize is awarded each year to a British artist under fifty for an outstanding exhibition or other presentation of their work in the twelve months preceding. Over the last 2 decades the Turner Prize has played a significant role in provoking debate about visual art and has become widely recognised as one of the most important and prestigious awards for the visual arts in Europe.
The awards evening is traditionally staged at Tate Britain, London however to officially launch Liverpool’s year as Capital of Culture 08 the 2007 ceremony was held at Tate Liverpool.
The brief was to deliver a seamless presentation, visible and audible to all guests whilst ensuring that the look and feel of the project truly embodied the spirit of the Tate.
The venue presented the team with some unique challenges. In total there were over 800 invited guests however the presentation would take place in the Wolfson Gallery, which could only accommodate 150 people. The remaining delegates were situated throughout the Café, Shop, and Foyer. To enable these guests to see the presentation large plasma screens were situated around the venue and a sound system featuring over 30 small speakers was installed. The key challenge was to get the look and feel correct. As an art gallery the Tate is clean, minimal and white. The hundreds of metres of cabling feeding the plasmas and speakers had to be discreet and the speakers and plasma stands had to be aesthetically pleasing to the eye. Lighting in the Wolfson Gallery was another key area and a palette of magenta’s and oranges and was chosen to reflect the corporate branding. This lighting was mirrored in the fourth floor pudding room where guests would go to eat a selection of fine deserts.